Wolf Designs 100223 Evening Travel

Wolf Designs’ An Evening Out collection brings a little added sparkle and glitz to your jewelry collection! Our medium zippered travel case is covered in a twinkling black metal mesh with a matching satin interior and a snap closure. With it is multiple compartments and commodious mirror, this petite case may double as an evening out clutch and is perfective for on-the-go accessorizing!

The Wolf Designs Story
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Our story, the ‘Wolf Story,’ is something we take great pride in sharing. Not just because the business bears our family name, but also because this is our family. This is what the Wolf family has done for five generations.

BEGINNINGS ON FAIRY TALE ROAD

The Wolf Designs bequest begins in 1834 in Hanau, Germany. Hanau is nestled in a picturesque valley, which is likewise a route to more produced areas of Germany, including Frankfurt. This path has come to be known as “Fairy Tale Road” for it is old world beauty and elegance. Narrow streets, homes built of stone, and humans of reputation were mutual features of Hanau.
It was in Hanau that Philip Wolf I, a silversmith by trade, started out to invent leather-covered formally presenting something cases for his silver products. His rationale was clear: it is only logical to protect one’s investment in fine silver by storing and safeguarding it in a fine quality case.
Though he did not have a formal business education, Philip understood the conception of distinction from the competition. Presentation and storage cases for jewelry were not unique, however, covering the case in a rich leather was something that Philip I would be credited with inventing. The procedure of cutting and stitching leather panels together was a laborious task. The leather was fastened onto the frame and inspected with care to ascertain that each piece met Philip’s high standards, perhaps with the imagination that these attainments would be passed down through generations.

INCREASING VALUE

In 1836, Philip was retail more demonstration and jewelry boxes than silver. This business continued to grow as a lot of local silver- and goldsmiths came across their products, too, held more outstanding value when offered in a case made by Philip Wolf.
Philip Wolf II was born in 1869. He would come to take over the family business, but only after years of apprenticeship. He lived and worked underneath the tutelage of his father, getting a craftsman and perfectionist, as anything less was unacceptable to Philip I.
By 1905, the Wolf family had immigrated to Malmö, Sweden. Visiting the region on holiday, Philip II met a gorgeous woman. He decisive he liked the country and chose to stay.

SEEING IT THROUGH

If there were any person who could personify the steadfast determination of the Wolf family, it would be a woman named Ida Wilhemina. Born of Swedish dissent in 1889, she married Philip II in 1910. Ida was known for her extraordinary resourcefulness, courage, and drive to see her family and the family business persevere, even through difficult circumstances.
In 1926, Philip Wolf II fell ill with a lung ailment, leaving him unable to work and aid his family. Ida Wilhemina Wolf was faced with the chance of looking at the family business, and their sole means of support, dwindle away. She could not let this happen. After with great success taking over the management of the Wolf business, she also took on sales. Ida understood that Wolf Designs necessitated it is clients and clients necessitated Wolf Designs, so she set off on the road.
Though her means of transportation were vastly dissimilar from that of today’s sales representatives, the occupation she performed was not much different. Her crucial methods of travel were horse-drawn cart and railroad car, stopping in each city, town, and village to trade Wolf Designs jewel cases. To conserve cash she would stay in train stations, renting a blanket for 0.50 krona per night, and from time to time receive an invitation into the home of a customer.

THE FAMILY’S BUSINESS

During this time, Mrs. Wolf looked to two young resources for assistance in managing the business: her sons Philip III and Ernst. They were both in their early teens when they begun working full-time for the company. Though this was not strange for young men of this time, it was distinguishable that they were without delay placed in roles of significant responsibility. Mrs. Wolf would be gone for up to three months at a time, carrying one suitcase for personal items and another for sample products. Once each week she would mail her buy orders to the factory, where Production Manager Gerda Ridell would stand at the door awaiting their delivery. One aspect of the business that Mrs. Wolf did not have to worry with regards to was product quality. Her husband, Philip II, and his father were craftsmen without compromise. Other companies may have invented similar items, but by putting product innovation, quality and value at the forefront, Wolf Designs remained the market leader.

FROM ‘SLOW AND STEADY’ TO ‘FAST FLOW’

Under the leadership of Mrs. Wolf, the business prospered and the reins were passed to Philip III in 1936, for the duration of a international depression. Due to the cautious nature of the Wolf family and Sweden’s neutrality for the duration of the War, the Company was capable to export significant amounts of product and receive pleasure from a stable home market all around the Depression and World War II.
Throughout his tenure, Philip III was determined to establish Wolf Designs as a benchmark for professionalism and sound business practices. He promptly introduced ‘fast-flow’ production methods, which dramatically bettered constructing efficiency. The company was competent to increase production, which in turn lowered prices without compromising quality. The results spoke for themselves, and these changes propelled the company to a level where it could now meet alien as well as domestic demand.

GROWING UP AND OUT

At the same time, Wolf Designs enforced new distribution and sales programs that were managed directly by the company. This likewise proved successful and resulted in extraordinary growth. In 1939, Philip III purchased a five-story building in the center of Malmö to handle the quickly expanding operations. This building housed all distinct elements of the business: manufacturing, sales, distribution, administration, and 200 highly devoted employees.
The company remained in this building for more than twenty years, until the early 1960s. At that time, they moved to a new 80,000 square foot building, designed and built just for Wolf Designs to hold innovative offices and a labor strength expanding to more than 350 employees. This facility developed items for merchants who sells goods at retail and clients all around Europe.

A FAMILY WITH VISION, A COMPANY WITHHEART

Beyond Philip III’s business acumen, Wolf Designs became known as a company with a great social conscience, with programs to aid the company’s employees, community, and environment. Philip III many times loaned cash to staff members to help them buy houses. He knew that a comfortable and stable workforce would also be more truehearted and productive.
Philip III cared deeply with regards to the environment. What started as a casual interest shortly blossomed into his lifelong dedication. By 1947, he had built the family business to such a stable position that he could crusade to South America to volunteer his time, intellect, and energy to sustaining the environment. He likewise gave speeches allround Sweden to lobby the government versus soil erosion, while still continuing to invent his family business.
A family business, most times to it is detriment, serves the intention of employing the family. At age 25, Philip III’s son Vincent sold boxes all around Europe. Sales didn’t always come without apparent effort for Vincent. A classical pianist and artist, he preferent to entertain his clients rather than trade to them. In 1965, after a string of sales calls that brought no sales, he tossed his samples into Lake Constance, on the border of Germany and Switzerland. If a Wolf Designs box is ever to be discarded, it is only proper that it be done in such a scenic lake, rich in history. Vincent subsequently left his family business to marry a pianist in Switzerland, where he still resides today.
Despite Vincent’s sales strategies, Philip III had built a stable and profitable company that was well valued in the community and marketplace. He continued to grow the business in Sweden, but wanted to exaggerate into Continental Europe, England, and at last North America.
For this endeavor, Philip IV was given the edict to go to the UK and establish the business there. His brother Richard, a professional ballet dancer, stayed in Sweden with his father to run the parent company. With a deep-rooted tradition of design and steady growth, Philip IV was poised to take the company to the next level.

FROM A SUITCASE TO SELFRIDGE’S

In 1961, Philip IV arrived in London armed only with a suitcase and samples. He without delay started out visiting and marketing to companies like Ronson and Timex. At the time, Ronson was the biggest cigarette lighter manufacturer in the world. They had planned a launch for a new women’s lighter, and a Wolf Designs case would be the launch vehicle. The jewelry case business also flourished with clients like Harrods and Selfridge’s stores in London. The Company even had it is own ‘store-within-a-store’ at Selfridge’s, staffed by Wolf Designs’ laborers and with a huge area committed to it is products. Customers marveled at the finely crafted leather-covered boxes.
Once Philip IV had traditionalisti Wolf Designs allround the UK, the family decisive to move there. In the spring of 1964, they moved into an office on highly fashionable Old Bond Street in London. The merchandise were imported from the factory in Sweden and, due to their style and quality, were readily accepted.

WOLF DESIGNS TAKES OFF!

In 1968 the Company decisive to set up a production facility in the UK. Philip IV chosen a internet site in South Wales, well known for it is factory buildings and the availability of it is labor. The factory opened in the spring of 1968 and was an prompt success. Products were sold all over the UK as well as in a great deal of international markets. Often, Philip IV had to travel to the factory, which was 250 miles from the sales office in London. This caused troubles and put a lot of pressure on him. Fortunately, or perchance now and then unfortunately, Philip received his pilot’s license and begun to commute by air. Soon, clients were more than willing to join him, and numerous visits were made from the UK to the Swedish factory, as well as to France, Holland and other countries.
To aid his general air travel, Philip IV purchased a Beechcraft Staggerwing D17S aircraft, often times referred to as ‘The Learjet of the Thirties,’ with a cruising speed of 200 mph. Because of it is distinguishable shape—a biplane with it is lower wing in front of it is upper, and being a tail wheel aircraft—Philip and his passengers were now and then mistaken for royalty!

THE TRADITION CONTINUES

Under the wing of Philip IV, Wolf Designs continued to fly high. The winds were right for alter and with the 1980s came a amount of time of substantial adjustment and transition. In May of 1980, while sitting at the kitchen table in the Wolf home in South London, Ida Wilhemina passed away from a heart attack. Her funeral was held in Malmö and attended by hundreds. In 1988, Simon Philip Wolf V left the UK at his father’s direction to open a US subsidiary in Chicago. He would labour for close to a decade to build the Wolf Designs brand in the North American market, in the end succeeding in the mid 1990s when annual growth started out to exceed seventy percent.
In the midst of these substantial corporate changes and the accompanying growth of Wolf Designs, Philip III followed Ida and passed away in 1992. If Ida was the heart of Wolf Designs through the 1930s, 40s and 50s, Philip III was the soul. He is fondly remembered for evolving Wolf Designs into a business that runs like a Swiss watch, while still caring for the environs and the humans that are portion of it.

Philip IV and Simon Philip V, staying unfeigned to the company philosophy, built the North American division ‘one brick at a time’, meeting personally with leading merchants who sells goods at retail in markets all over North America and establishing relationships that will stand the test of time.
In 2001, Wolf Designs US celebrated the accomplishment of a fantastic milestone; this was the original year in which the Company sold over one million leather-covered cases in North America. While this number is great, and our family is proud to have achieved this success, what matters most to all of us in the Wolf family are the unbelievable persons we have had the good fortune to share our passion with, and will carry on to for another 170 years.