Tag Heuer Cah1010 Ba0860 Formula Chronograph

TAG Heuer traces it is roots to the little Swiss village of St-Imier where, in 1860, a watchmaker named Edouard Heuer opened his firstborn shop. His imaginativeness was to develop remarkable timepieces that pushed the envelope of innovation and precision. The company’s reputation grew, and Heuer’s introductory patent for a chronograph mechanism in 1882 was followed by a long list of achievements: the firstborn stopwatch exact to 1/100 of a second, the primary dashboard stopwatch for race cars, the basi miniature electronic timekeeping device precise to 1/1000th of a second, and the firstborn automatic motion with a microrotor, to name just a few.

Over the years, Heuer’s reputation for gold-standard precision earned the company the privilege of supplying official timing services for a number of world-class competitory sporting events, including the Olympic Games, the FIS Ski World Cup, and the FIA Formula 1 World Championships. To this day, TAG Heuer maintains a close association with the world of competitory sports and enjoys a consecrated following amidst sports celebrities and enthusiasts. In 1985, Heuer joined the TAG (Techniques D’Avant-Garde) group, and the TAG Heuer name and logo were created. Now one of the most recognized and sought-after watch brands in the world, TAG Heuer proceeds it is reputation of innovative design and technical excellence, creating honored timepieces that are always at the cutting edge of precision, reliability and style.